Un café du jour por favor.

Brand identity for a coffee brand named Copa de Hoy (Today’s Cup).

For this branding project I wanted to use linework and illustrative elements to paint a scene and atmosphere for the brand: coffee is a morning ritual for most consumers and I wanted to showcase the calm and quiet in the dawn, the first rays of light and the sensory qualities of coffee.

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The Barista Residency

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Kuma Café