
LASTO FOODS
AMAZON A+ CONTENT & BRAND STORE
WHAT? This bottled peanut butter brand needed Amazon visuals as they were settling their business on the platform for the first time.
HOW? The client provided brand guidelines but wanted to use different typefaces and colors than their guidelines. I designed an A+ content faithful to the guidelines as well as one with the client’s requests.
WHY? Sometimes the designer may not agree with the client on what looks better so I am showing you both the brand guidelines-compliant A+ content (right) and the client-requested brand store (left/below)!